Allison as a human.
I am friend shaped! I love building and bridging communities together through food and fun.
My random super power: Planning themed parties with fun acronyms!
My unique interests: Extreme fishing shows and guinea pigs :)
Allison as a designer.
Currently:
Root is unbreaking the insurance industry with ethical pricing and empathetic experiences in a highly regulated and complex field. Here’s what I’ve done at Root—
Product strategy and design for customer facing experiences
Top of the funnel conversion A/B testing experience
Discovery and foundational research and design iteration
Long term vision strategy
Design mentorship
My roots
I have always loved the process of hosting people, a passion rooted in my upbringing in a large Chinese-American family.
My childhood home was often filled with family and friends visiting. My mom taught me how to slice fruit and how to offer house slippers to our guests.
I learned that to be a good host is to constantly watch, listen, and learn from your guests.
My roots taught me to be both a designer and a host; to always ask how to improve the experience, and continuously iterate.
What I’ve learned: Good product design is intentionality, and hospitality baked into digital experiences.
My users may not need sliced fruit or house slippers, but they may be looking for ease and comfort in this strange and exciting digital era.